The GreenTour Tourism Business Support Fund represents an extraordinary opportunity for hospitality operators who want to transform their facilities into modern, efficient, and sustainable businesses.
Promoted by the Ministry of Tourism and managed by Invitalia, the incentive provides essential resources to reduce management costs, renovate energy systems, and accelerate the digital transition of hospitality.
The recent extension of the application deadline offers entrepreneurs precious time to finalize their projects and access the non-repayable grants and subsidized financing provided for by the call.
Hospitality entrepreneurs have an extra 15 days to apply for GreenTour incentives. Invitalia has announced the extension of the application deadline: the new official deadline is set for September 30, 2026, at 17:00 PM.
The extension provides tourism sector operators with precious additional time to complete the technical, economic and financial documentation required to access a funding ceiling of 109 million euros.
What is the GreenTour 2026 incentive and what projects does it finance?
Topics index
The GreenTour fund was created with the aim of promoting the ecological and digital transition of the Italian tourism ecosystem, the deseasonalization of flows and the integration of ESG ( Environmental, Social and Governance ) criteria in accommodation facilities.
To apply, investment programs must have a total expenditure between €1 million and €15 million . Projects are divided into two main categories:
Driving interventions (At least 51% of the total investment):
Energy efficiency improvements to the building (thermal insulation, window replacement, high-efficiency air conditioning systems).
Energy production from renewable sources (e.g. photovoltaic systems, solar thermal, heat pumps).
Driven / additional interventions (Up to 49% of the total):
Digitization of the tourism ecosystem: Facility automation, advanced PMS/CRM management software, Building Management Systems (BMS) and consumption monitoring.
Environmental resource management: Rainwater recovery systems, green roofs, and electric vehicle charging stations.
Consulting services for corporate innovation and sustainability.
Detailed benefits and contribution structure
The financial aid granted for each approved project is structured on a pre-established mix:
54% in the form of a non-repayable contribution.
46% as subsidized financing with an interest rate equal to 20% of the EU reference rate and a maximum duration of 5 years.
Who can access GreenTour incentives?
The call is open to companies of any size with operational headquarters in Italy:
Tourism sector businesses (ATECO codes dedicated to accommodation, catering, spa facilities, parks).
Non-tourism businesses if they have been active for at least 3 years and generate more than 50% of their turnover from tourism activities.
Owners of properties used as tourist facilities (if established as a business).
Business mergers and business networks of up to 5 entities.
⚠️ Mandatory Requirement: Among the operating conditions, the priority stipulation of insurance policies for catastrophic events and natural disasters (art. 1, c. 101, L. 213/2023) and the regularity of the DURC are required.
How to apply and extra points (Bonuses)
Applications must be submitted exclusively online via the Invitalia platform.
Since it is a ranking evaluation based on merit scores (up to 100 points), projects that integrate rewards such as:
Environmental certifications: ISO 14001, EMAS, ISO 50001, GSTC, Green Key (+10 points).
Legality rating (+5 points).
Certification of gender equality (+5 points).
The deadline for the electronic submission of projects has been extended to 17:00 pm on 30 September 2026 and the interventions and the investment programme must be started only after the date of submission of the application.
The minimum eligible expenditure envisaged by the call for proposals is 1.000.000 euros.
Concept map for tourism entrepreneurs
[Progetto GreenTour (1M€ - 15M€)]
│
┌─────────────┴─────────────┐
▼ ▼
Interventi Trainanti (≥51%) Interventi Trainati (≤49%)
• Efficienza Energetica • Digitalizzazione & Software
• Fonti Rinnovabili • Sistemi ESG e Consulenze
│ │
└─────────────┬─────────────┘
▼
[Struttura Finanziamento]
• 54% Fondo Perduto
• 46% Finanziamento Agevolato
│
▼
Scadenza: 30 Settembre 2026 (ore 17.00)
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